NEWS-SEEKING PATTERNS OF ACADEMICIANS & ADMINISTRATORS OF AIOU
NEWS-SEEKING PATTERNS OF ACADEMICIANS AND ADMINISTRATORS OF ALLAMA IQBAL OPEN UNIVERSITYBY MALIK TARIQ MALIK INTRODUCTIONMedia play a major role in the lives of people all over the world in this global age. Print media is more worthy and trustful source of information in Pakistan. In the Pakistan the readership of daily newspapers is higher. The researcher of this study is interested in investigating news-seeking patterns of both the communities’ i.e. academicians as well as administrators in the areas of national and international affairs, politics, education, economic, health, sports etc. Nobody reads the whole newspaper but he or she tries to look for the news they ... more»
05.24.2011 | Issue | maureen

